Privacy Policy
This Privacy Policy describes how The Second Row (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
The Second Row is totally committed to protecting the privacy of their customers and visitors to all of their online and Internet activities, including their website and Instagram page. The Second Row respects your privacy and guards your data carefully. The Second Row will not disclose information about customers and clients to third parties except where it is part of providing a service, for example arranging for a product to be sent to a buyer or where the buyer has given consent.
The Second Row treats all personal information as confidential and does not share or sell any personal information with other companies or organisations.
When a buyer purchases an item via The Second Row website, they have given The Second Row consent to receive and use the personal information needed to process the purchase. This information will include the buyer's name, address, and email address
When a buyer browses the website, The Second Row also automatically receives the buyer's computer internet protocol (IP) address in order to provide The Second Row with information that helps The Second Row learn about the buyer's browser and operating system.
The Second Row will only email the buyer if it is related to the purchase of an item or if an individual has emailed The Second Row directly, or been in touch via the contact page. The Second Row will only send email marketing if consent has been given for an email address to be used for newsletters or marketing purposes, in order to find out about new products and services. For example when an individual has subscirbed to the newsletter. If an individual wishes to withdraw from any email marketing or newsletter subscriptions they are entitled to 'opt out' at anytime and should use the unsubscribe option or should email The Second Row at hello@thesecondrow.co.uk to request this.
All payments for sales are made via Paypal, Squarespace, and Stripe. Please visit the relevant sites for more information regarding their privacy policy.
The Second Row will not sell the buyer's name, address, email address, financial information, or any other personal information to a third party.
The Second Row may disclose any personal information if they are required by law to do so, or if an individual violates the Terms of Service.
The website is hosted by Squarespace who provide The Second Row with the online ecommerce platform to sell products. The buyer's data is stored through Squarespace's data storage. Please refer to Squarespace for their privacy policy on how they store personal data.
Once an individual clicks on any links on The Second Row website that redirect to a third party (website or Instagram page), including those of our clients or the payment methods used when purchasing, The Second Row privacy policy or terms and conditions no longer apply. Please see the third parties' relevant privacy policies and terms and conditions.
The Second Row aims to protect all personal information they collect to make sure it is not lost, misused, disclosed, altered, or destroyed. All credit card payments and Paypal payments are taken by the methods previously mentioned and follow their data protection guidelines.
All purchases must be placed by an individual who is at least 18 years old and with the consent of the credit card or Paypal account owner.
If a payment is not authorised by the credit/debit card company or by Paypal, The Second Row reserves the right to cancel the purchase.
ANALYTICS.
This website collects personal data to power our site analytics, including:
Information about your browser, network, and device
Web pages you visited prior to coming to this website
Your IP address.
This information may also include details about your use of this website, including:
Clicks
Internal links
Pages visited
Scrolling
Searches
Timestamps.
We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.
COOKIES
This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit the cookies squarespace uses page. https://support.squarespace.com/hc/en-us/articles/360001264507-The-cookies-Squarespace-uses
These necessary and required cookies are always used, which allow Squarespace, our hosting platform, to securely serve this website to you.
VISITOR DATA
When you buy something on this website, we collect personal information from you to fulfill the order. We may collect information like your:
Billing and shipping address
Details relating to your purchase (for example, your shirt size)
Email address
Name
Phone number.
We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us.
Our payment processor(s) Stripe and Paypal will also collect payment information from you. Please refer to their websites for their privacy policies.
As you go through checkout, this site may auto-complete your shipping and billing address by sharing what you type with the Google Places API and returning suggestions to you to improve your checkout experience.
FORM BLOCKS
When you submit information to this website via webform, we collect the data requested in the webform in order to track and respond to your submissions. We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us. We also share this information with Zapier for data porting.
WEBSITE VISITORS
This website is hosted by Squarespace. Squarespace collects personal data when you visit this website, including:
Information about your browser, network and device
Web pages you visited prior to coming to this website
Web pages you view while on this website
Your IP address.
Squarespace needs the data to run this website, and to protect and improve its platform and services. Squarespace analyzes the data in a de-personalized form.
MARKETING E-MAILS
We may send you marketing emails, which you can unsubscribe from by clicking the link at the bottom of the email. We share your contact information with Squarespace, our email marketing provider, so they can send these emails on our behalf.
ORDER AND ACCOUNT E-MAILS
We may email you with messages about your order or account activity. For example, we may email you to tell you that:
You’ve created a customer account
Your customer account password has been reset or updated
You’ve made a purchase
Your order has shipped.
It’s not possible to unsubscribe from these messages.
We share your contact information with Squarespace, our website hosting provider, so they can send these emails to you on our behalf.
FONTS
This website serves font files from and renders fonts using Google Fonts and Adobe Fonts. To properly display this site to you, these third parties may receive personal information about you, including:
Information about your browser, network, or device
Information about this site and the page you’re viewing on it
Your IP address
SQUARESPACE PAYMENTS
When you make a purchase from us on this website, we use Squarespace Payments as our payment solution. Squarespace Payments is a fully integrated, native payment solution provided to us by our online store service provider Squarespace. Squarespace Payments makes use of the following third party service providers which will also receive your personal information and process it in accordance with their privacy policies:
Stripe - payment processing services. You can read Stripe’s privacy policy at https://stripe.com/privacy.
Paypal. You can read Paypal’s privacy policy on their website.
MINORS
The Second Row is not intended for customers under the age of 18. We do not intentionally collect personal infomation from children. If you are a parent or guardian and believe your child has provided us with infomation, please contact us at hello@thesecondrow.co.uk to request for it to be removed.
FACEBOOK ANALYTICS
We use Facebook Analytics to help understand how our customers use the Site. You can opt out of targeted advertising by:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
KEEPING INFOMATION
We will use your personal infomation to provide a service to you. When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to remove this information.
LAWFUL BASIS
Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
Your consent;
The performance of the contract between you and the Site;
Compliance with our legal obligations;
To protect your vital interests;
To perform a task carried out in the public interest;
For our legitimate interests, which do not override your fundamental rights and freedoms.
DO NOT TRACK
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
RIGHT TO CHANGE PRIVACY POLICY
The Second Row reserves the right to change this privacy policy at any given time. If in the event the Second Row website or company is sold, any personal information collected to make a purchase will be transferred to the new owners.
For more information about our privacy policies, please e-mail us at hello@thesecondrow.co.uk